Marketing Executive – 12-month FTC

Be part of the vision; be part of RIBA.

RIBA is a global professional membership body, and a cultural organisation, driving excellence in architecture.

Salary: £37,800 per annum, based upon experience and location

Location: London/Hybrid working with two days a week in our central London office

Hours: 35 hours per week, full-time, fixed term contract for 12 months

About the Role

We have an opportunity for an enthusiastic and creative Marketing Executive to join our dynamic Marketing and Communications team on a 12-month fixed term contract starting as soon as possible. The Marketing Executive manages campaigns to promote RIBA, its activities, events and thought leadership initiatives, covering topics from inspirational building design to sustainable architecture and business management. Their portfolio includes:

Working with the Marketing Manager, Membership to drive membership growth Creating and implementing marketing campaigns to support membership retention Creating and implementing targeted campaigns to optimise member engagement with our campaigns, events, thought leadership activities and other programmes Profiling our members and their work - helping them to win more projects and gain recognition for their work Developing and delivering engaging, tailored member communications across multiple channels including e-mails, e-newsletters and web Key responsibilities:

Developing and delivering tactical marketing campaigns across the full marketing mix to meet targets and KPIs Planning campaign budgets and monitoring marketing spend Monitoring/measuring campaign outcomes, reporting back on ROI using Google Analytics and other reporting tools, offering insight and making recommendations for change and optimisation Audience segmentation, analysis and targeting Publishing and curating digital content Content marketing: developing, commissioning and optimising website content Producing effective marketing collateral (digital and print) and working with external agencies and suppliers Developing and activating email marketing campaigns Data management Implementing organic and paid Social Media marketing campaigns Event marketing to drive ticket sales and attendance, and providing on-site support Ensuring all activities are on-brand  

What are we looking for?

We are seeking an experienced, creative all-round marketer with 2+ years in a Marketing Executive or similar role and experience of planning and delivering tactical marketing campaigns using the full marketing mix.

You will need to demonstrate an understanding of the needs of different customer groups, possess strong organisational skills, and be able to manage multiple tasks whilst prioritising workload to meet deadlines. You will also have excellent copywriting and proofreading skills.

You should have experience in delivering email, social media and content marketing campaigns and be familiar with email platforms, CRM and CMS systems. Additionally, you will be able to deliver insightful campaign reporting to aid decision making, using Google Analytics and other reporting tools.

Our ideal candidate will be commercially minded with the resilience to navigate complex environments. They will have the ability to manage diverse stakeholder needs and communicate ideas effectively, both in writing and verbally.

A business/marketing qualification is desirable.

Experience of working in a marketing capacity in a membership organisation would be advantageous but not essential.

Why Join us?

Our Benefits:

RIBA offers an amazing employee benefits package which includes (a) a generous pension scheme with employer contributions (up to 12%), (b) life assurance, (c) annual leave of 27 days plus bank holidays and paid closure of 3 discretionary days between Christmas and New Year. For more details on our benefits click here.

If you would like to apply for the position, please view the full job description below (found at 'supporting documents') and submit your CV and a covering letter outlining how you meet the ‘Skills, Knowledge and Experience’ in the Job Description using the form below. Please note we will only consider applications with covering letters for this position.  

Additionally, please ensure that you complete our Equal Opportunities Monitoring Form which will be submitted separate from your application.

Closing date: Sunday, 26^th January at 11.59pm  
Interview date: w/c 3^rd February 2025

Due to high volumes of applications we are unable to respond to everyone, however, should you be shortlisted for interview we will be in touch.  We may also close an advert earlier than the date above if we receive enough quality applications.

Please note that you must be able to demonstrate that you have the Right to Work in the UK.  We are unable to proceed with any candidates who cannot show the relevant documentation so please only apply if you meet these criteria. Unfortunately, we are unable to offer visa sponsorship.

RIBA aims to be an inclusive employer, committed to building an authentic and diverse environment where all are encouraged to be themselves. We champion work/life balance and welcome requests for flexible working across our organisation. We value applications from all sections of society and appreciate divergent experience, therefore if you are excited about the role and working with us, yet your experience may not align perfectly with every single skill or competency, we encourage you to apply anyway.  

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